How To Become The “Chief Patient Satisfaction Officer” For Your Medical Practice

Create An “Emotional Bank Account” With Your Patients As a physician, have you ever had an opportunity to ease the concerns of a dissatisfied or unhappy patient? I use the term “opportunity” because these occurrences DO in fact offer you an opportunity. You have the opportunity to turn an unhappy patient into a disciple for […]

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What is a practice marketing plan?

What Is Medical Practice Marketing? Medical Practice Marketing is not simply a list of marketing or advertising ideas from which you randomly select different concepts to test or combine for trial-and-error experimentation. That is just random, mud-on-the-wall marketing activity – which is almost always a high-risk prescription for disappointment, frustration and failure. Practice Marketing is […]

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Practice Marketing can bring more patients into your vein clinic!

Practice Marketing can bring more patients into your clinic! Practice Marketing can create more physician referrals! Practice Marketing can develop more patient referrals! Practice Marketing can develop more revenue for your office! What Is Practice Marketing? Vein Clinic Practice Marketing is not simply a list of marketing or advertising ideas from which you randomly select […]

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Medical Clinic Marketing: Medical Practice…or business?

    Why did you decide to become a doctor? My guess is that it wasn’t so you could spend your time managing employees & cash flow, or reading financial statements and income statements!   Well, unfortunately most of us have discovered that we need to learn about, and manage, those activities if we want […]

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Vein Clinic Marketing: Are you too busy to plan for success?

Successfully growing your vein practice takes planning! Schedule time to develop a vein specific marketing plan Create a time each week to review your results Schedule a regular time to make adjustments to your vein marketing plan What is a vein marketing plan? A vein marketing plan is a strategy that is designed to facilitate […]

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Vein Clinic Marketing: How to eliminate no-shows!

One of your best advertising tools is a satisfied patient. One of the basic principles of your practice is the importance of the physician-patient relationship. Do you know your patients well? Do you usually ask about their life outside of their appointment in your office? Or their families? Do they know anything about you? Or […]

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Vein Clinic Marketing: How Health Fairs can drive patients into your clinic!

  Participation in local health fairs/expos is a great way to further educate people about your specialty or procedures! Health Fairs can be an excellent way to increase your visibility as an expert in your field. Have you ever attended a community or hospital health fair? If so, I’m sure that you noticed an active […]

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Marketing Vein Clinics: Speaking Opportunities bring in MORE patients!

Public Speaking Opportunities are an excellent way to gain public recognition as the expert in your field. Speaking opportunities are a great way to market yourself and your specialty to the community Here are some terrific ideas for speaking opportunities: 50 + senior groups (Often sponsored by hospitals, banks, etc.) Hospital foundation functions Local women’s […]

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